Ideas in the dark! WWF's Earth Hour live from the SAT

WWF-Canada and bleublancrouge are pleased to launch Ideas In The Dark, a call to all Quebecers to participate in this very cool Earth Hour event.

The goal is to invite as many Quebecers as possible to register on Earth Hour’s Facebook page www.facebook.com/earthhourcanada and participate in the event. Creative Quebecers are invited to participate by: organizing their own event or participating in Ideas In The Dark. www.ideasinthedark.ca

Ideas in the dark, WWF’s Earth Hour live from the SAT

“We believe we have to do more than just turn out the lights,” said Gaetan namouric, Creative Director and Executive Vice-President at bleublancrouge. “We have to use our creativity and find solutions to this important environmental issue.”

Art in the dark
Creation in darkness by Varial, Decod, Missmoun, Welovemilie and friends. Their works will be shown as soon as the lights come on.

Music in the dark
Interactive show with National Parks and Orange Orange

Brainstorm in the dark
Thinkers, philosopher, urban planners, and business leaders will have a debate of idea regarding the fight against climate change.

Guest: Luce Beaulieu, Graphic eco-designer at Perennia, Cedric Sportes industrial eco-designer at Perennia, Pierre Laramée, Galerie Commissaire, Laurent Lafite activist, blogger and businessman, Anne-Clair Richard Assistant Curator, Education at the Canadian Centre for Architecture, Jean-Philippe Tardif Vice-President of branding and design at bleublanrouge.

guest performers
National Park and Orange Orange

Ideas In The Dark
At the Society For Arts and Technology
1195 Saint-Laurent blv, métro St-Laurent
March 28th
19h30

visite please ::
– www.ideasinthedark.ca – the first web site that can only be read when the lights are off.